Pom Pom Factory started in 2010 by Karen Hsu. Based in East London, Karen is known for creating flower installations and products using 100% bio-degradable and recycled tissue paper. Each creation is handmade by Karen and her Pom Pom team in the UK.

Karen was born in Hong Kong and educated in Central Saint Martins College of Art and Design in London, graduating in 2007. She first came up with the idea of Pom Pom Factory when she was working at Mercantile store in Shoreditch. It was there where she was recognised by bloggers, stylists and photographers who saw her unique window displays. Since then, Karen's clientele includes French labels Naf Naf and Bonpoint, Selfridges department store in the UK and British ready-to-wear labels such as Hobbs. Apart from window installations, Karen's work has also been featured in private events and weddings, numerous blogs and print publications.

Karen's pom poms are all made by Pyrène tissue paper imported from French company, M&M Luxe. M&M Luxe are one of the first producers of innovative paper with an environmentally friendly approach. Its Pyrène tissue paper is a natural product and are made from cellulose.